Explore the iconic Datto logo – its design, history, and visual identity.
Key information about Datto: origin, designer, industry, and logo introduction year.
| Website | datto.com |
| Country | United States |
| Industry | Technology |
Explore the Datto brand, discover Datto colors, and download the Datto vector logo in SVG or PNG formats. Browse related logos and logos with similar colors.
Datto is a global cybersecurity and data protection company founded in 2007 by Austin McChord, specializing in cloud-based solutions for managed service providers (MSPs) that protect over one million businesses worldwide.
Datto was founded in 2007 by Austin McChord, then a University of Rochester student working from his college apartment. Recognizing a gap in affordable, reliable backup solutions for small and medium businesses, McChord built Datto into a market leader serving MSPs globally. The company’s innovative approach combined local and cloud backup with instant virtualization, allowing businesses to recover from disasters within minutes rather than days.
In 2017, Vista Equity Partners acquired Datto in a deal reportedly valued at $1.5 billion, fueling further expansion into unified continuity, networking, and endpoint management. By 2022, Datto had grown to serve over one million businesses through its MSP partner network, generating substantial recurring revenue through its subscription-based model. That same year, Kaseya acquired Datto to create an integrated platform for MSPs, combining security, data protection, and business management tools under one ecosystem.
The Datto wordmark features a contemporary sans-serif typeface with rounded terminals that soften the technical nature of cybersecurity. The lowercase letters create an approachable, friendly impression while maintaining professional credibility. The consistent character width and balanced spacing suggest precision and attention to detail, qualities critical for data protection services.
The primary blue (#0580c2) dominates the brand identity, appearing prominently in the logo, product interfaces, and marketing materials. This energetic shade differentiates Datto from darker, more conservative competitors while maintaining the trustworthiness associated with blue tones. The secondary gray (#545758) provides visual grounding and works effectively for typography and supporting elements. Together, these colors create a modern, tech-forward identity that appeals to the MSP community while reassuring end customers that their data is in safe hands.
Who founded Datto? Datto was founded in 2007 by Austin McChord, who started the company while attending the University of Rochester, initially building backup solutions from his college apartment.
When was Datto acquired by Kaseya? Datto was acquired by Kaseya in 2022 to create a comprehensive platform for managed service providers, combining security, data protection, and business management solutions.
How many businesses does Datto protect? Through its network of managed service provider partners, Datto protects over one million small and medium businesses worldwide with its cloud-based cybersecurity and data protection solutions.
The Datto logo represents a technology brand from United States. Learn more on the official Datto website.
