Desjardins Group Logo
Desjardins Logo Preview
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Desjardins Group Brand Information
|Industry||Banking and Finance|
The Desjardins logo contains green colors
This is a color scheme of Desjardins. You can copy each of the Desjardins Group logo colors by clicking on a button with the color HEX code above.
The Desjardins Group is a Canadian financial services cooperative and the largest federation of credit unions in North America. It was founded in 1900 in Lévis, Quebec by Alphonse Desjardins. While its legal headquarters remains in Lévis, most of the executive management, including the CEO, is based in Montreal. As of 2017, Desjardins Group consists of 293 local credit unions operating 1,032 points of service and serving more than seven million members and clients, mostly in the provinces of Quebec and Ontario. In addition to retail banking, the Group has over twenty subsidiaries offering products and services related to insurance, real estate, venture capital funds, and brokerage. The Desjardins Group, through subsidiary Développement international Desjardins, is also active in over 30 developing countries through technical assistance programs and various investments.
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Psychology of colors in the Desjardins logo:
Green is safety, harmony, stability, reliability, and balance.