Female Invest is the #1 money app for women and the world’s largest university combining financial learning and community, on a mission to close the financial gender gap by empowering and educating women and non-binary people on investing, personal finance, and financial wellbeing through step-by-step courses, webinars, access to financial experts, and a trusted community. Founded in 2019 by Emma Bitz and headquartered in Copenhagen, Denmark (Farvergade 17, 2nd floor, 1463 Copenhagen K, Denmark) with a smaller office in London, Female Invest is a fintech, edtech, and investing startup operating as a privately held company that has supported more than half a million women across 100+ countries with its services, making it the world’s largest platform for women’s financial education.
Female Invest’s app provides bite-sized lessons and step-by-step courses that teach everything about investing and personal finance in just 5 minutes a day, breaking down complex topics from budgeting to investing with no jargon and no overwhelm, allowing users to learn at their own pace for their specific goals. The platform offers three membership options (Global, UK, or Danish) accessible via app or desktop, with subscription plans including Annual (€109, 7-day free trial available) and Monthly (€10, rolling monthly basis), enabling women from 125+ countries to join 85,000+ women on the same journey to ask questions, share wins, and support each other every step of the way.
The company has raised approximately $12 million in seed funding from prominent investors across the EU and US including Y Combinator, generates $5.2 million in ARR from approximately 43,000 paying users (92% on yearly plans with 2.4% average churn in the last 3 months), and closed an $11.2 million funding round to plot US growth. In 2022, Female Invest made its first acquisition by acquiring the Danish investing platform GAIA Technologies A/S, and the company operates within FinTech, EdTech, and Investing sectors with best-in-class unit economics that are consistently improving. Female Invest addresses the critical issue that 87% of women don’t invest and the consequences are very real, creating financial education specifically for women, by women, to provide tools, knowledge, and confidence to start growing money and building long-term wealth.
