Explore the iconic FS2 logo – its design, history, and visual identity.
Key information about FS2: origin, designer, industry, and logo introduction year.
| Website | foxsports.com |
| Country | United States |
| Industry | Media |
| Logo Introduced | 2015 |
Explore the FS2 brand, discover FS2 colors, and download the FS2 vector logo in SVG or PNG formats. Browse related logos and logos with similar colors.
The FS2 logo represents Fox Sports’ secondary cable network, featuring a bold square design with navy and white colors that create visual consistency with the flagship FS1 channel while establishing distinct identity.
Fox Sports 2 launched on August 17, 2013, as part of Fox’s major sports network expansion. The channel replaced Fuel TV, which had focused on action sports and lifestyle programming. FS2’s launch coincided with FS1’s debut, as Fox Sports repositioned itself to challenge ESPN’s sports broadcasting dominance. Both networks emerged from significant restructuring of Fox’s sports properties, including the shutdown of Fox Soccer and the absorption of Speed’s motorsports content.
The network is based at Fox Sports’ headquarters in the Westwood section of Los Angeles and is owned by the Fox Sports Media Group, a unit of Fox Corporation. FS2 functions as an overflow channel for FS1, airing live sports events when schedule conflicts arise, along with studio shows, analysis programs, and niche sports coverage. The channel has broadcast college football and basketball, baseball, soccer, UFC, and various other properties.
FS2 received wide distribution through Fox’s leverage with cable and satellite providers, though it generally appears in higher channel number tiers than FS1. The network’s programming strategy emphasizes complementing rather than competing with FS1, allowing Fox Sports to maximize rights deals by scheduling simultaneous games across both channels. This dual-network approach mirrors ESPN’s strategy with ESPN2 and has become standard for sports networks seeking to monetize expensive rights packages.
The FS2 logo employs the same square container and typographic approach as FS1, with the numeral “2” replacing “1” as the distinguishing element. The navy and white color scheme maintains visual consistency across Fox Sports properties while the bold sans-serif typography ensures instant recognition. The design scales effectively from lower-thirds graphics during live broadcasts to mobile app icons, meeting the demands of modern multi-platform sports media. The square format allows neat stacking with other Fox Sports network logos in promotional materials and programming guides.
Who designed the FS2 logo? The logo was created as part of Fox Sports’ 2013 network rebranding, though the specific design agency has not been widely publicized. The identity reflects coordinated branding across FS1 and FS2.
When was the FS2 logo last updated? The logo received a minor refresh in 2015 alongside FS1 and other Fox Sports properties, updating color values and refining proportions while maintaining the core square design.
What do the colors in the FS2 logo represent? Navy blue conveys authority, professionalism, and Fox Sports’ credibility in sports broadcasting, while white ensures maximum contrast for instant channel identification.
The FS2 logo represents a media brand from United States, designed in 2015. Learn more on the official FS2 website.
