Explore the iconic Lucidchart logo – its design, history, and visual identity.
Key information about Lucidchart: origin, designer, industry, and logo introduction year.
| Website | lucidchart.com |
| Country | United States |
| Industry | Software |
Explore the Lucidchart brand, discover Lucidchart colors, and download the Lucidchart vector logo in SVG or PNG formats. Browse related logos and logos with similar colors.
Lucidchart features bold orange and gray branding representing the web-based diagramming application used by 99% of Fortune 500 companies for creating flowcharts, organizational charts, technical diagrams, and collaborative visual documentation across teams.
Lucidchart was founded in 2010 by brothers Ben and Karl Dilts in Utah, launching as a web-based alternative to Microsoft Visio. The platform addressed frustrations with desktop diagramming software including licensing costs, collaboration limitations, and platform dependencies. Lucidchart’s cloud-native architecture enabled real-time collaboration, automatic saving, and cross-platform access through web browsers without downloads.
The company became part of Lucid Software, which expanded to include Lucidpress (later rebranded as Marq) for brand templating and Lucidscale for cloud visualization. Lucidchart gained enterprise traction through integrations with Google Workspace, Microsoft Teams, Atlassian Confluence, Slack, and other collaboration platforms. Features like data linking, automation, and intelligent diagramming differentiated Lucidchart from static drawing tools.
Lucidchart achieved remarkable enterprise adoption, reaching 99% of Fortune 500 companies through departmental purchases and enterprise agreements. The platform serves diverse use cases including software development flowcharts, network diagrams, business process mapping, organizational charts, and UML diagrams for technical documentation. In 2021, private equity firm TA Associates acquired majority stake in Lucid Software, valuing the company at over $3 billion and providing capital for continued expansion.
The Lucidchart wordmark uses clean, modern typography that balances approachability with professional credibility. The letterforms convey clarity and structure appropriate for a platform focused on organized visual thinking. The orange color creates energetic brand presence while differentiating from blue-dominated enterprise software competitors. Gray elements provide sophistication and technical grounding without the coldness of pure black. The design scales effectively across applications from browser tabs to trade show booths to in-app interfaces. The branding emphasizes visual clarity and collaborative energy, reflecting the platform’s mission of helping teams think and communicate visually.
Who founded Lucidchart? Brothers Ben and Karl Dilts founded Lucidchart in 2010 in Utah, creating a web-based diagramming alternative to desktop software like Microsoft Visio.
What percentage of Fortune 500 companies use Lucidchart? Lucidchart is used by 99% of Fortune 500 companies, making it the dominant diagramming and visual collaboration platform in enterprise environments.
How is Lucidchart different from Microsoft Visio? Lucidchart operates entirely in web browsers with real-time collaboration, automatic saving, and flexible licensing, while Visio requires desktop installation, individual file management, and per-user licenses without built-in collaboration features.
The Lucidchart logo represents a software brand from United States. Learn more on the official Lucidchart website.
