MTV logo preview
Learn more about MTV, find out the Music Television brand colors, and download MTV vector logo in the SVG file format. Find related logos. Looking for a raster logo? Here you can download PNG MTV logo on a transparent background as well.
MTV (originally an initialism of Music Television) is an American cable channel, launched on August 1, 1981. Based in New York City, it serves as the flagship property of the ViacomCBS Domestic Media Networks division of ViacomCBS, also headquartered in New York City.
MTV originally aired music videos as guided by television personalities known as “video jockeys” (VJs), but in the years since its inception, the network significantly toned down its focus on music in favor of original reality programming targeting teenagers and young adults.
MTV has spawned numerous sister channels in the U.S. and affiliated channels internationally, some of which have gone independent, with approximately 90.6 million American households in the United States receiving the channel as of January 2016.
The MTV logo was designed in 1981 by Manhattan Design, a collective formed by Frank Olinsky, Pat Gorman and Patty Rogoff, under the guidance of MTV’s original creative director, Fred Seibert. The ‘M’ was sketched by Rogoff, with the ‘TV’ spray painted by Olinksky.
Throughout MTV’s early days, the channel’s main logo was a large yellow “M” with red letters “TV,” but unlike most networks’ logos, the MTV logo constantly morphed and adapted with different colors, patterns and images filling in the large block letter. The very first moments of MTV featured an adaptation of the first landing on the moon, directly from NASA still images (a concept of Seibert’s, executed by Buzz Potamkin and Perpetual Motion Pictures). After the “moon landing,” as well as the top of every hour until at least the mid-1980s (which ran “more than 15,000” times each year, according to Seibert), featured a rapidly changing network ID logo that changed its appearance several times per second. The only constant aspects of MTV’s logo at the time were its general shape and proportions; everything else was dynamic.
The channel’s “I want my MTV!” image and branding campaign was launched in 1982. The media strategy and creative executions were developed by George Lois, based on a cereal commercial from the 1950s, “I want my Maypo!” that George created. Over the years the campaign featured known artists and celebrities including Pete Townshend, Pat Benatar, Adam Ant, David Bowie, The Police, Kiss, Culture Club, Billy Idol, Hall & Oates, Cyndi Lauper, Madonna, Lionel Richie, Ric Ocasek, John Mellencamp, Peter Wolf, Joe Elliot, Stevie Nicks, Rick Springfield and Mick Jagger interacting with the MTV logo on-air, encouraging viewers to call their cable or satellite providers and request that MTV be added to their local channel lineups. Eventually, the slogan became so ubiquitous it became incorporated as a sung (by Sting) lyric in the Mark Knopfler penned Dire Straits’ record “Money for Nothing.”
The "Music Television" appears in: Media
Logos related to MTV from the Entertaiment Industry
Frequently Asked Questions (FAQ) about the MTV Logo
The MTV logo is an example of the entertaiment industry logo from United States. According to our data, the Music Television logotype was designed for the entertaiment industry. You can learn more about the MTV brand on the mtv.com website.
Most logos are distributed vector-based. There are several vector-based file formats, such as EPS, PDF, and SVG. Simple images such as logos will generally have a smaller file size than their rasterized JPG, PNG, or GIF equivalent. You can read more about Raster vs Vector on the vector-conversions.com.
SVG or Scalable Vector Graphics is an XML-style markup-driven vector graphic rendering engine for the browser. Generally speaking, SVG offers a way to do full resolution graphical elements, no matter what size screen, what zoom level, or what resolution your user's device has.
There are several reasons why SVG is smart to store logo assets on your website or use it for print and paper collateral. Benefits including small file size, vector accuracy, W3C standards, and unlimited image scaling. Another benefit is compatibility — even if the facilities offered by SVG rendering engines may differ, the format is backward and forward compatible. SVG engines will render what they can and ignore the rest.
Having the MTV logo as an SVG document, you can drop it anywhere, scaling on the fly to whatever size it needs to be without incurring pixelation and loss of detail or taking up too much bandwidth.
You can download the MTV logotype in vector-based SVG (Scalable Vector Graphics) file format on this web page.
According to wikipedia.org: "A logo (an abbreviation of logotype, from Greek: λόγος, romanized: logos, lit. 'word' and Greek: τύπος, romanized: typos, lit. 'imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordmark."
Logos fall into three classifications (which can be combined). Ideographs are abstract forms; pictographs are iconic, representational designs; Logotypes (or Wordmarks) depict the name or company's initials. Because logos are meant to represent companies brands or corporate identities and foster their immediate customer recognition, it is counterproductive to redesign logos frequently.
A logo is the central element of a complex identification system that must be functionally extended to an organization's communications. Therefore, the design of logos and their incorporation into a visual identity system is one of the most challenging and essential graphic design areas.
As a general rule, third parties may not use the MTV logo without permission given by the logo and (or) trademark owner. For any questions about the legal use of the logo, please contact MTV directly. You can find contact information on the website mtv.com.
We strive to find official logotypes and brand colors, including the MTV logo, from open sources, such as wikipedia.org, seeklogo.com, brandsoftheworld.com, famouslogos.net, and other websites; however, we cannot guarantee the MTV logo on this web page is accurate, official or up-to-date. To get the official MTV logo, please get in touch with MTV directly or go to mtv.com.
By downloading the MTV logo from the Logotyp.us website, you agree that the logo provided "as-is." All the materials appearing on the Logotyp.us website (including company names, logotypes, brand names, brand colors, and website URLs) could include technical, typographical, or photographic errors or typos.
We do not claim any rights to the MTV logo and provide the logo for informational and non-commercial purposes only. You may not use or register, or otherwise claim ownership in any MTV trademark, including as or as part of any trademark, service mark, company name, trade name, username, or domain registration. You do not suppose to share a link to this web page as the source of the "official MTV logo" or "official Music Television logo." Thank you.
The color black is a neutral color that is often associated with sophistication, elegance, and power. It is a strong, bold color that is often used to create a dramatic visual impact. In design, black is often used to create a sleek, modern look, and it is also often used to represent sophistication and luxury. In fashion, black is often used to create a sleek, classic look, and it is also often associated with formality and evening wear. The color black is also often associated with mystery, darkness, and the unknown.
It's important to note that these associations are not universal, and different people may have different emotional responses to colors.