Penguin Books logo preview
Learn more about Penguin Books, find out the Penguin Books brand colors, and download Penguin Books vector logo in the SVG file format. Find related logos. Looking for a raster logo? Here you can download PNG Penguin Books logo on a transparent background as well.
|Rating||93/100 (66 votes)|
|Updated||Jun 5, 2023|
This is a color scheme of Penguin Books. You can copy each of the logo colors by clicking on a button with the color HEX code above.
Penguin Books Logo History
In 1935, Edward Young designed Penguin’s famous “dignified but flippant” logo and the colour scheme for its book covers.
It started with the simple logo and name, suggested, allegedly, by a typist who was earwigging the board meeting. Allen had already hit upon the idea of an animal logo, inspired by the template offered by the contemporary publishing house The Albatross Library. “It was the obvious answer, a stroke of genius,” said Penguin’s original designer, Edward Young. “I went straight off to the zoo to spend the rest of the day drawing penguins in every pose.” The clear logo was matched with the archetypal modern, but not too scarily modern, typeface, Gill Sans, and the now classic three-band cover, with colours related to the subject: orange for fiction, dark blue for biography, etc. – Quoted from The Guardian
The version of the logo you’ll be more familiar with is typographer Jan Tschichold‘s 1946 modification, and subsequent 2003 fine-tuning by Pentagram‘s Angus Hyland.
The "Penguin Books" appears in: Books
Pentagram Agency Logos:
Logos related to Penguin Books from the Press Industry
Frequently Asked Questions (FAQ) about the Penguin Books Logo
The Penguin Books logo is an example of the press industry logo from United Kingdom. According to our data, the Penguin Books logotype was designed in 1935 by Edward Young in the Pentagram agency. You can learn more about the Penguin Books brand on the penguin.com website.
Most logos are distributed vector-based. There are several vector-based file formats, such as EPS, PDF, and SVG. Simple images such as logos will generally have a smaller file size than their rasterized JPG, PNG, or GIF equivalent. You can read more about Raster vs Vector on the vector-conversions.com.
SVG or Scalable Vector Graphics is an XML-style markup-driven vector graphic rendering engine for the browser. Generally speaking, SVG offers a way to do full resolution graphical elements, no matter what size screen, what zoom level, or what resolution your user's device has.
There are several reasons why SVG is smart to store logo assets on your website or use it for print and paper collateral. Benefits including small file size, vector accuracy, W3C standards, and unlimited image scaling. Another benefit is compatibility — even if the facilities offered by SVG rendering engines may differ, the format is backward and forward compatible. SVG engines will render what they can and ignore the rest.
Having the Penguin Books logo as an SVG document, you can drop it anywhere, scaling on the fly to whatever size it needs to be without incurring pixelation and loss of detail or taking up too much bandwidth.
You can download the Penguin Books logotype in vector-based SVG (Scalable Vector Graphics) file format on this web page.
According to wikipedia.org: "A logo (an abbreviation of logotype, from Greek: λόγος, romanized: logos, lit. 'word' and Greek: τύπος, romanized: typos, lit. 'imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordmark."
Logos fall into three classifications (which can be combined). Ideographs are abstract forms; pictographs are iconic, representational designs; Logotypes (or Wordmarks) depict the name or company's initials. Because logos are meant to represent companies brands or corporate identities and foster their immediate customer recognition, it is counterproductive to redesign logos frequently.
A logo is the central element of a complex identification system that must be functionally extended to an organization's communications. Therefore, the design of logos and their incorporation into a visual identity system is one of the most challenging and essential graphic design areas.
As a general rule, third parties may not use the Penguin Books logo without permission given by the logo and (or) trademark owner. For any questions about the legal use of the logo, please contact Penguin Books directly. You can find contact information on the website penguin.com.
We strive to find official logotypes and brand colors, including the Penguin Books logo, from open sources, such as wikipedia.org, seeklogo.com, brandsoftheworld.com, famouslogos.net, and other websites; however, we cannot guarantee the Penguin Books logo on this web page is accurate, official or up-to-date. To get the official Penguin Books logo, please get in touch with Penguin Books directly or go to penguin.com.
By downloading the Penguin Books logo from the Logotyp.us website, you agree that the logo provided "as-is." All the materials appearing on the Logotyp.us website (including company names, logotypes, brand names, brand colors, and website URLs) could include technical, typographical, or photographic errors or typos.
We do not claim any rights to the Penguin Books logo and provide the logo for informational and non-commercial purposes only. You may not use or register, or otherwise claim ownership in any Penguin Books trademark, including as or as part of any trademark, service mark, company name, trade name, username, or domain registration. You do not suppose to share a link to this web page as the source of the "official Penguin Books logo" Thank you.
The color orange is a warm, vibrant color that is often associated with energy, cheerfulness, and happiness. It is a combination of red and yellow, and is often seen as a cheerful, energetic color. In design, orange is often used to add a pop of color to a space and can be used to create a warm, welcoming atmosphere. In fashion, orange is often used to add a touch of fun and playfulness to an outfit. The color orange is also often associated with autumn, as it is often seen in the leaves of deciduous trees during the fall season. The color black is a neutral color that is often associated with sophistication, elegance, and power. It is a strong, bold color that is often used to create a dramatic visual impact. In design, black is often used to create a sleek, modern look, and it is also often used to represent sophistication and luxury. In fashion, black is often used to create a sleek, classic look, and it is also often associated with formality and evening wear. The color black is also often associated with mystery, darkness, and the unknown.
It's important to note that these associations are not universal, and different people may have different emotional responses to colors.