Explore the iconic Zagg logo – its design, history, and visual identity.
Key information about Zagg: origin, designer, industry, and logo introduction year.
| Website | zagg.com |
| Country | United States |
| Industry | Electronics |
Explore the Zagg brand, discover Zagg colors, and download the Zagg vector logo in SVG or PNG formats. Browse related logos and logos with similar colors.
Zagg is a Midvale, Utah-based consumer electronics company founded in 2005, best known for its InvisibleShield screen protectors and mobile device accessories sold under brands including mophie, iFrogz, and Gear4.
Zagg was founded in 2005 by Robert Pedersen II, initially focusing on the InvisibleShield brand of screen protectors made from military-grade materials. The company went public in 2011 and rapidly expanded through strategic acquisitions of complementary mobile accessory brands. In 2011, Zagg acquired iFrogz for audio products, followed by mophie in 2016 (battery cases for $100 million), Braven in 2016 (portable speakers), Gear4 in 2018 (UK-based protective cases), and HALO in 2018 (power banks).
By 2020, Zagg had evolved from a single-product screen protector company into a diversified mobile accessories conglomerate generating hundreds of millions in annual revenue. The company’s products are sold through major retailers including Apple Stores, Best Buy, and Verizon, as well as direct-to-consumer channels. In 2021, Zagg merged with Mophie Holdings in a deal that created one of the largest mobile accessory companies globally. The InvisibleShield remains the company’s flagship product line, utilizing patented self-healing technology and military-grade materials.
The Zagg logo features bold, geometric sans-serif typography with rounded edges that suggest both strength and friendliness. The letterforms are slightly condensed to create compactness suitable for product labels and mobile screen displays. The double “G” creates visual rhythm and memorability, while the overall letterform construction emphasizes modern simplicity.
The primary gray (#4d4d54) serves as the main brand color, providing neutral sophistication that complements various product designs without visual conflict. The vibrant orange accent (#ffc425) functions as a highlighting color used sparingly in marketing materials, product packaging, and call-to-action elements. This color strategy allows Zagg products to maintain premium shelf presence while the orange provides differentiation in crowded retail environments. The balanced color palette reinforces the brand’s position as protective yet innovative.
Who designed the Zagg logo? The original Zagg logo designer has not been publicly disclosed, though the brand identity has evolved through various refinements as the company expanded from InvisibleShield to a multi-brand portfolio.
When was the Zagg logo last updated? Zagg has maintained its core wordmark design for years, with minor refinements to optimize for digital platforms and retail packaging requirements.
What does the name “Zagg” mean? While the exact origin hasn’t been officially documented, the sharp, energetic sound of “Zagg” suggests protective action and tech-forward innovation, aligning with the brand’s screen protection heritage.
The Zagg logo represents a electronics brand from United States. Learn more on the official Zagg website.
